Search Engine Optimization (SEO) can drive free and quality traffic to your web site by making it rank high on keyword searches in Google, Yahoo and other search engines.
Making your web site very related to selected keywords, increasing your popularity online, arranging a quality external linkage, unique content and an easy to crawl structure are the most important factors that, if implemented the right way, should return good results after one year or so.
Having a web site will not help if people cannot find it online, therefore it is important to get an effective web site that can be indexed by the major crawlers and properly related to important keyword searches. As qualified search engine marketers, we understand how to code HTML and we know how various tags and scripts affect search engine spiders.
In addition, keywords should also be researched to make sure they provide the most and the best traffic. If you have been using Adwords or Overture for a while you are probably familiarized with which keywords originate more leads and which ones originate more traffic. We can study the keywords related to your business and provide a detailed list of popularity and competition between them and help you make the right decision. There is a limited amount of keywords that can be related to a web site (roughly, up to 3 keywords per page) so we really need to make the right decision otherwise we could be missing a whole share of the traffic.
• Keyword research and selection for your business. You can use approx. 70 characters per page, inserted in the HTML Title tag, and approx. 20 words on the description tag. I will show you how to use this feature the best way possible choosing the most popular and related keywords with the least competition possible.
• Manual web site submission to major search engines and directories (approx. 25 submissions).
• Competition PR check to preview results.
• Creation and submission of a sitemap on Google and Yahoo.
HTML recode to make your web site search engine friendly and optimized to your keywords can considerably help you getting the traffic you are looking for.
• Using UL tag for the navigation menu.
• Using H tags for all the headings.
• Replacing all Java Scripts with CSS.
• Using keyword content on hypertexts.
• Removing all tables and using a 1.0 Strict DocType.
• Optimizing all images for fast download.
• Restructuring and implementation of internal link architecture.
• Link exchange page.
• Include alt tags for images and title tags with selected keywords for images and links.
• Rename all image files using the selected keywords.
Verify your telephone number with Google and increase your leads by having it displayed on the first page of local searches (searches in Google in which a city is used, ie: dentists new york).
You must answer the telephone when the Google system calls and enter the pin we will provide. We cannot guarantee how soon the listing will be updated and if it will ever display your information.
Url submission to online directories and search engines will increase your domain's popularity, generate traffic and at the same time, generate external links (links from other sites to your site)
External links will count as votes to your site. The more votes you obtain the higher will be your rank. And the higher your rank, the higher will be your position in search results.
We can submit your site to good standing and popular web directories, introduce it to related forums and blogs and submit it to search engines and crawlers.